Thryv alternative: when HighLevel is the better fit for your business
With John Bermudez · Updated November 2026
Quick answer
Thryv sells small-business software (Command Center inbox, Business Center, Marketing Center, ThryvPay payments) and also owns Keap. People look for a Thryv alternative when they want to build and run their own funnels, websites and follow-up automation in one place, on a month-to-month plan, with unlimited users and contacts. HighLevel does that and comes with a 14-day free trial.
Affiliate disclosure: We earn a commission if you sign up for HighLevel through our referral link, at no additional cost to you. We remain an independent training provider, not a HighLevel employee, agent or official representative.
Thryv vs HighLevel at a glance
| Feature | HighLevel | Thryv |
|---|---|---|
| Core focus | All-in-one CRM + marketing system you build yourself | Small-business software suite, sold in “Centers” |
| Unified inbox (text, email, social) | ✓ | ✓ Command Center |
| CRM and sales pipelines | ✓ Full pipelines | ✓ |
| Payments and invoices | ✓ | ✓ ThryvPay |
| Review requests + reputation | ✓ | ✓ |
| Websites and funnels | ✓ Full builder with funnels | Websites and landing pages |
| Workflow automation (if this, then that) | ✓ Visual builder | Check plan |
| Courses and communities | ✓ | — |
| Users and contacts | Unlimited on every plan | Varies by plan |
| Agency sub-accounts / white-label | ✓ | — |
| Pricing | From $297/mo, month-to-month | See thryv.com |
Why people switch from Thryv
- They want to build their own funnels and landing pages, not just a basic site.
- They want deeper automation: lead comes in, gets a text, gets booked, gets reminded, all without a person.
- They want every user on the team included.
- They want to own their setup and change it any time.
Start your HighLevel trial
Free for 14 days. Month-to-month after that. Your contacts, your pages, your logins.
Try HighLevel free for 14 daysAffiliate disclosure: We earn a commission if you sign up for HighLevel through our referral link, at no additional cost to you. We remain an independent training provider, not a HighLevel employee, agent or official representative.
When you should stay on Thryv
- The Command Center inbox and ThryvPay cover what you need, and your team uses them daily.
- You prefer buying packaged software and services from one company.
- You're mid-agreement: check your term, renewal and cancellation notice before switching.
How to move from Thryv to HighLevel
- Read your Thryv agreement for term, renewal date and notice period.
- Export your customers and contacts to CSV.
- Start your 14-day HighLevel trial and import the CSV, mapping fields as you go.
- Connect your phone number, email domain, Google Business Profile and payment processor.
- Rebuild your key flows: new-lead follow-up, appointment reminders, review requests, invoices.
- Point your website and forms at HighLevel, test with a test contact, then give notice on Thryv.
HighLevel's help article: Importing contacts using a CSV file.
Common questions
What is a good Thryv alternative?
Is Thryv the same company as Keap?
Can I move my Thryv contacts to HighLevel?
Does HighLevel take payments like ThryvPay?
Is HighLevel month-to-month?
Does HighLevel have a free trial?
Keep reading
Start your HighLevel trial
Free for 14 days. Month-to-month after that. Your contacts, your pages, your logins.
Try HighLevel free for 14 daysAffiliate disclosure: We earn a commission if you sign up for HighLevel through our referral link, at no additional cost to you. We remain an independent training provider, not a HighLevel employee, agent or official representative.
John Bermudez
HighLevel trainer and consultant · Built Live · South Florida
who has taught HighLevel to 50,000+ business owners in 5+ countries over 2.5+ years